Worth a Look – November 8, 2017


Already a week into November. Time flies eh?


In this week’s edition of Worth a Look we share some great reads on demand for the new iPhone X, what neuroscience says about only children, the latest numbers coming stateside on how Americans feel about President Trump, and a reminder of the poll we released on Sunday looking at our own political leaders.

I hope you’re enjoying reading our recommendations as much as we are sharing. If you have anything we should read, watch, or listen to, please send it my way.

And if you just need to chat research, strategy, or heck, food and wine, please reach out.

As always, have a wonderful end to your week.


Worth a Look This Week

The lines for the iPhone X show the best might be yet to come for Apple.
Mike Murphy, Quartz
Were you in line this past weekend to get your hands on the iPhone X from Apple? Mike Murphy shares his experience about waiting in line to get the latest smartphone from Apple and what the demand means for the future of one of the largest companies in the world.From the piece: “For all of today’s concerns about what Apple still has to offer in terms of innovations without Steve Jobs at the helm, it’s worth remembering just how heavily Apple has invested beyond these tiny black rectangles—and how powerful its influence remains for the countless fans willing to sleep outside for the sheer bragging rights of being the first person in their city to hold one.”Oh, and we thought this chart in the article was interesting…the average price of a new iPhone since 2010.Neuroscience shows that our gut instincts about only children are right.
Jenny Anderson, Quartz
Conventional wisdom has it that only children are smarter and less sociable. Parents, freed from the shackles of constantly settling sibling disputes, devote more time and money to the singleton, exposing them to a greater variety of higher-level activities (there’s a term for what happens when you spread that time and money over more kids: resource dilution). Conversely, since those only children never have to share a toy, a bedroom, or a parent’s attention, it is assumed they miss out on that critical life skill of forever-having-to-get-along.What we know and think about our political leaders: At the midpoint to 2019
Bruce Anderson & David Coletto, Abacus DataOn Sunday, we released new polling data that explore how Canadians feel about our three main party leaders. Not surprisingly, we say we know far more about Prime Minister Trudeau than Conservative leader Andrew Scheer or NDP leader Jagmeet Singh. But we also looked at the image of the leaders and asked Canadians who do they think has a good heart, is smart, and understands us. With only 2 years left until the federal election – this is the reset point and a good time to assess where the three leaders are starting their journey to be Prime Minister in 2019.


Declining Confidence in Trump, Job Ratings for Congressional Leaders
Pew Research Center
Stateside, a growing number of Americans express little or no confidence in Donald Trump’s ability to handle an international crisis, manage the executive branch effectively and work effectively with Congress. And Pew’s latest survey finds just 34% approve of Trump’s overall job performance, while 59% disapprove.

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