January 2, 2020

Abacus Data Bulletins are short analyses of public opinion data we collect. For more information or media interviews, contact Bruce Anderson or David Coletto.

 

If it were up to a majority of Canadian voters, the People’s Party of Canada would disappear from the electoral landscape.  Still, far more would prefer to see the PPC continue than actually voted for the Party in last October’s election.

If the PPC does continue, only 37% would like to see Max Bernier continue to lead the party.  However, among those who voted PPC, that percentage is 86%.

METHODOLOGY

Our survey was conducted online with 2,137 Canadians aged 18 and over from December 13 to 19, 2019. A random sample of panellists was invited to complete the survey from a set of partner panels based on the Lucid exchange platform. These partners are double opt-in survey panels, blended to manage out potential skews in the data from a single source.

The margin of error for a comparable probability-based random sample of the same size is +/- 1.8%, 19 times out of 20. The data were weighted according to census data to ensure that the sample matched Canada’s population according to age, gender, educational attainment, and region. Totals may not add up to 100 due to rounding.

ABOUT ABACUS DATA

We are the only research and strategy firm that helps organizations respond to the disruptive risks and opportunities in a world where demographics and technology are changing more quickly than ever.

We are an innovative, fast-growing public opinion and marketing research consultancy. We use the latest technology, sound science, and deep experience to generate top-flight research-based advice to our clients. We offer global research capacity with a strong focus on customer service, attention to detail and exceptional value.

We were one of the most accurate pollsters conducting research during the 2019 Canadian Election.

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