Natural Resources & Energy

Evidence that builds trust and momentum across Canada’s energy and natural resources sector.

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Natural Resources & Energy

Balancing growth, trust, and sustainability.

Canada’s energy and natural resources sector is under pressure to deliver economic growth while managing environmental expectations and strengthening public trust. From mining and forestry to oil and gas, companies and associations must engage effectively with both their workforce and surrounding communities.

Proven sector experience.

Abacus Data has conducted employee focus groups for Syncrude, community satisfaction surveys around Teck Resources’ mining sites, and brand health and campaign testing for Cenovus. We’ve also worked with MiHR to understand how to attract young Canadians to careers in mining, and supported the Forest Products Association of Canada with policy-focused public opinion research.

Insights that drive decisions.

Our expertise spans workplace research, stakeholder engagement, public opinion polling, and message testing. Whether you need to strengthen community relationships, craft campaigns that resonate nationally, or recruit the next generation of workers, Abacus Data delivers the evidence leaders need to make informed decisions with confidence.

  • Community satisfaction surveys 
  • Employee focus groups 
  • Public sentiment tracking on the economic impact of the industry, sustainability, and policy approaches 

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