Rachel Luczon

As a field specialist and Analyst at Abacus Data, Rachel leverages her expertise in survey programming and data analysis to compile findings and provide valued insights to clients.

With her background in neuroscience and psychology, Rachel has years of experience conducting behavioural science research, examining the factors that influence decision-making. From these experiences, she has cultivated a natural curiosity for understanding what motivates people’s actions and a passion for uncovering actionable insights.

Outside of her professional life, Rachel embodies a work hard play hard mentality. Whether training for her next marathon or rock climbing with friends. She finds inspiration in pushing personal boundaries and applying the lessons learned from these pursuits to her everyday life.