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 Happy hump day everyone!

In this week’s edition of Worth a Look we recommend The Four by Scott Galloway. An engaging and fascinating look at four of the most influential and largest companies on the planet.

We also share two pieces on generational change. One looks at the growing interest by American millennials in agrihoods – communities built around community farming. The other busts the myth that millennials aren’t loyal to their employers. Something we always felt was true but lacked good data to back up.

Finally, given all the revelations about sexual harassment in Hollywood, we asked Canadians their experience with sexual harassment in the workplace. Our Chair, Bruce Anderson, reports on the data and what he thinks it means.

Worth a Look This Week

The Four: Google, Facebook, Amazon, and Apple
Scott Galloway
We highly recommend reading this book. It’s a New York Times and USA Today Bestselling Book. Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.  For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Even PM Trudeau is reading it!And if you don’t have time for the full book, check out this podcast in which author Scott Galloway is interviewed.

Forget about golf communities, is the future Agrihoods?
Tanza Loudenback, Business Insider
Millennials are saying “so long” to the country club and “hello” to the farm. Many so-called agrihoods — short for “agricultural neighborhoods” — are cropping up around the US, and they’re aimed at farm-to-table-loving millennials.  Could Canada be next?

Millennials are still company men and women
The Economist
EVERYBODY knows—or at least thinks he knows—that a millennial with one job must be after a new one. Today’s youngsters are thought to have little loyalty towards their employers and to be prone to “job-hop”. Millennials (ie, those born after about 1982) are indeed more likely to switch jobs than their older colleagues. But that is more a result of how old they are than of the era they were born in. In America at least, average job tenures have barely changed in recent decades.

Sexual Harassment of Women is Widespread in Canada
Bruce Anderson, Abacus DataEarlier today we released new data on the reported incidence of sexual harassment in Canada. There are almost 15 million adult women in Canada and according to our latest survey, almost 8 million of them (53%) have experienced unwanted sexual pressure. The prevalence of this experience is highest among women under 45.

Good Decisions Require Good Data.