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Debunking Millennial Myths: Millennials as “The Sober Generation”

By Shruti Sandhu As I write this, a friend is texting me about how hungover he is after his most recent night on the town. It’s been two days, yet he is still suffering the consequences of his last bender. Could the debilitating headache, nausea, and unplanned day of couch-surfing with greasy carbs be enough

Tight race between Conservatives and Liberals continues as voter fluidity remains high

By Bruce Anderson & David Coletto This week we completed a large national survey of over 3,000 Canadian adults. Along with our usual update on the political landscape, we also explore the issues Canadians say will affect how they vote. THE WORLD AND AMERICA ARE HEADING IN THE WRONG DIRECTION For every Canadian (17%) who
Tight race between Conservatives and Liberals continues as voter fluidity remains high

Rising food costs worry 89% of Canadians

By David Coletto On behalf of Food & Consumer Products of Canada, Abacus Data conducted a national public opinion survey of a representative sample of 2,500 Canadians. The study explored public attitudes towards rising food prices and implications to consumers if the government doesn’t help the food, beverage, and consumer product sector respond to the
Rising food costs worry 89% of Canadians

What’s fueling Canada’s Green Party?

DIGGING INTO THE GREEN STORY By Bruce Anderson & David Coletto Last week, we reported that 12% of those who had a committed choice today said they would vote Green, which represents 9% of the adult voting age population. Another 35% say they would consider voting Green, totaling 44%. This is more than enough to
What’s fueling Canada’s Green Party?

Liberals and Conservatives neck and neck as Greens rise to 12%

By Bruce Anderson & David Coletto This week, we completed a nationally representative survey of 1,500 Canadians and explored their views on Canadian politics to update our regularly tracking. Early next week we will release an in-depth analysis of the Green Party’s rise and surrounding implications. For now, here’s our view of the federal political
Liberals and Conservatives neck and neck as Greens rise to 12%

Electoral hopes need millennial votes

By Shruti Sandhu With Climate Change being one of the ballot box issues for the upcoming Federal Election, candidates would do well to recognize the importance climate change plays in the electoral calculus of Canada’s millennials. Candidates without a credible plan on climate change will find it difficult to gain the support of Canada’s largest
Electoral hopes need millennial votes

Broad support for a wide range of policies – including carbon pricing – to help reduce emissions and fight climate change

As Canada’s political parties prepare their election platforms, the latest Clean Energy Canada – Abacus Data nationwide poll explored opinions about what should be included in a plan to combat climate change. The results showed: • All 8 of the possible components tested found a majority say that they should ideally or must be included
Broad support for a wide range of policies – including carbon pricing – to help reduce emissions and fight climate change

Share everything: How millennials turned the simple idea of sharing into a multi-billion dollar economy

By Devlyn Lalonde Yes, the Millennials have been and are going to turbo-charge the sharing economy and continue to throw our traditional economy into chaos. Let me explain… We will begin by dispelling some myths about the sharing economy. Firstly, people sharing things is not a new phenomenon. Humans have been formally sharing stakes in
Share everything: How millennials turned the simple idea of sharing into a multi-billion dollar economy

Where did the Millennials go? Millennials and membership

By Oksana Kishchuck Gone are the days of diligent church-going twenty-somethings, and after work drinks at the social club for the mid-career millennial employees. It’s apparent that millennials social lives are drastically different, and not just because of the high usage rates of social media apps such as SnapChat and Instagram used to communicate over
Where did the Millennials go? Millennials and membership

In Newfoundland & Labrador, PCs lead by 5 with a week to go before EDay

By David Coletto As the May 16 Election Day approaches in Newfoundland and Labrador, a new survey of 700 eligible voters conducted by Abacus Data finds the Progressive Conservatives lead the incumbent Liberal Party by 5-points. Here’s what we found: #1: A SLIGHT MAJORITY OF ELIGIBLE VOTERS FEEL THE PROVINCE IS HEADED IN THE WRONG
In Newfoundland & Labrador, PCs lead by 5 with a week to go before EDay
Good Decisions Require Good Data.