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By: Lauren Friese and Cassandra Jowwerr of TallentEgg
Special to The Globe and Mail
Mar. 12, 2013

More than 12 million strong and representing more than one-third of Canada’s population, Generation Y is the largest demographic cohort to come after the baby boomers.

Born between 1981 and 2000, members of Generation Y, also known as millennials, are already stirring things up in the workplace, according to their boomer bosses. After just a few years in the labour market, millennials have earned a reputation for being lazy, unprofessional, entitled “digital natives” who expect to start as interns on Monday and be chief executive officers by Friday.

Those are the stereotypes, anyway. The reality? Gen Y is the most educated and most diverse generation in history, and the first to have more women than men obtain postsecondary education credentials. They have also been using computers, mobile phones, the Internet, social media tools and other technologies since childhood – the youngest of them essentially since birth.

Whether boomers like it or not, Gen Y will continue to transform the workplace to better suit their needs. After all, the boomers won’t be around forever.

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