Talking about my generation: Why a generational lens can help explain and anticipate behaviour
By David Coletto In February, I was part of a panel discussion talking about political marketing and the future of a certain Canadian political party. A fellow panelist at that session questioned the value of using generation as a tool for understanding political behaviour. To him, age was the least interesting variable that could be
What’s keeping Canadian millennials up at night?
By Ihor Korbabicz Canadian Millennials have been coming of age in a rapidly evolving job market characterized by digitization, flexibility, and decentralization. More dynamic, but also less stable. Gone are the days of long term, lifelong careers at big corporations with robust defined benefit pension plans. Enter the emergence of elastic, nimble, digitized companies with roles
Christmas Jingles give Millennials Tingles
They’ve been playing it since Thanksgiving and in some cases since Halloween. There are the old classics, the new classics, the redux of the classics, and then of course there’s my personal bane, George Michael’s discretionary tale of frivolous holiday romance. Please, give your heart away responsibly this holiday season. In the United States aloneMillennials twice as likely to fall victim to cyber crime new study suggests
As avid readers of our blog know, Millennials have, by-far, the greatest online risk exposure as compared to any older demographic. Millennials spend on average, 3 hours or more of their waking hours on the internet per day. With such exposure it is unsurprising that they would encounter a greater number of nefarious persons seekingPolitical Risk & Climate Action
For Canadian politicians, it’s riskier to ignore climate change than it is to propose solutions. By Bruce Anderson Twenty years ago, when the world’s leaders were debating the Kyoto Accord, a case could be made that politicians who chose to be early champions of action to reduce emissions were running a certain amount of political
