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WHAT DO WE LOOK FOR IN A POLITICAL LEADER?

By Bruce Anderson & David Coletto As the Conservative and New Democratic parties are going to choose new leaders, we asked Canadians about the qualities they would want to see in a political leader. This more detailed work will be released in the next few days. But first, we wanted to highlight the results of

Looks, Gender, and Ideas: Do these matter?

By Bruce Anderson & David Coletto In our polling just before the end of 2014, we conducted a small experimental study. We wanted to test how people react to the physical image of a prospective political candidate and also explore whether and how gender stereotyping affects political choice. There are clear limitations to this work,

Good decisions require good data.