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Digital Halos: The next generation of social license

By Devlyn Lalonde “Silicon Valley start-up” Now tell me, after reading those words what was the first thing that came to your mind? Well, if you’ve been watching the news you probably thought of Facebook’s Mark Zuckerberg talking to the US Government House and Senate committees over allegations of misuse of user data. But once

Have a Heart: Why Social Corporate Responsibility Matters to Millennials

As of 2015, Millennials officially make up the largest generation of consumers. As companies scramble to gain a competitive advantage with Gen Y, many would be advised to consider corporate social responsibility. Corporate social responsibility (or CSR) is defined as “the voluntary activities undertaken by a company to operate in an economic, social and environmentally

Team Abacus Data Rides to End MS; Raises almost $9,000

On August 11, thirteen rides set out from the Legion in Metcalfe (in the City of Ottawa) to Cornwall for the 2012 edition of the MS Bike Tour. The weather held out for most of ride until the end when the rain (and some hail) came and cooled us down. We had one flat tire

Ottawa Citizen: Occupied with ethics

By Kelly Roesler, The Ottawa Citizen November 11, 2011 Read more: http://www.ottawacitizen.com/news/Occupied+with+ethics/5699056/story.html#ixzz1dWPuBZlU OTTAWA — As the global Occupy movement continues to rail against the actions of big corporations, many Canadians are quietly sending an equally strong message to all businesses: ethics matter, and social responsibility is influencing key decisions such as where to work, where to invest

Abacus Data Celebrates its 1st Anniversary

One year ago, the partners at Summa Strategies and Abacus Data’s founding CEO, announced the creation of a new strategic research firm headquartered in Canada’s national capital. Since then, Abacus Data has quickly established itself as a trust research partner for a wide variety of clients. With its young and experienced team of research professionals,

Benchmarks and Best Practices: Corporate and Community Social Responsibility in Canada

In partnership with the Corporate and Community Social Responsibility Conference held at Algonquin College in Ottawa on November 16, 2010, Abacus Data conducted a consultation with CCSR stakeholders in Canada. This report details some of the findings of this consultation and identifies ways that corporations and social enterprises can find common ground and build more

Canadians Willing to Spend More for Socially Responsible Products

A new Abacus Data National Poll sponsored by the Corporate and Community Social Responsibility Conference at Algonquin College on November 16, 2010 finds that a majority of Canadians are willing to pay more for a product that comes from a socially responsible company.  About one in two Canadians said they knew what CSR means and

Good decisions require good data.