Thoughtful, curious, fast and friendly.

Our team regularly releases new polls and thought pieces on public affairs, marketing, and generational differences (including Canadian Millennials). We strive to generate high quality insights while being transparent and honest about our methods. You can access all our polls and insights on this page.


Blog

27 | 04 | 2017

Was Kevin O’Leary the Conservative Party’s best hope to beat Trudeau? Data suggests he wasn’t.

By David Coletto Yesterday, Kevin O’Leary shocked many, including myself, by dropping out of the Conservative Party leadership race. In […]

By: Abacus
25 | 02 | 2017

Is Prime Minister Trudeau losing the Millennials?

By David Coletto Recently, a CBC opinion journalist asserted that Millennials had “finally fallen out of love” with Justin Trudeau […]

By: Abacus
13 | 08 | 2012

Team Abacus Data Rides to End MS; Raises almost $9,000

On August 11, thirteen rides set out from the Legion in Metcalfe (in the City of Ottawa) to Cornwall for […]

By: David
15 | 11 | 2011

OUSA: What Ontarians Think about Post-Secondary Education

Republished from Educated Solutions: The Affordability Issue (Issue 8, November 2011) By David Coletto, Ph.D CEO, Abacus Data Inc. For the complete […]

By: David
03 | 11 | 2010

Methodology of the Abacus Data National Poll

Over the next few weeks, we are going to be releasing a number of studies from an omnibus survey we […]

By: David
25 | 10 | 2010

Making Polls Relevant: Confessions of a pollster

Today in the Times and Transcript, Alec Bruce argues the news media’s attention to polls has weakened the relevance of political […]

By: David
08 | 09 | 2010

UK moves closer to electoral reform. What if we had Alternative Vote in Canada?

On Monday, the British House of Commons passed a Bill setting out a May 5th referendum on the Alternative Vote […]

By: David
07 | 09 | 2010

What do Students Want?

As most university students across Canada head back to school today, one question continually baffles university administrators, faculty, and parents: […]

By: David
31 | 08 | 2010

The Rise of Automated Polls

It is no wonder that with the cost of telephone surveys rising and response rates declining, automated or IVR polling […]

By: David
10 | 08 | 2010

The Abacus Data Blog is Live

It’s an exciting time to be involved in the public opinion and marketing research industry.  The industry and the methodologies […]

By: David
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